Online Organic Food Delivery Company For Sale

Business description

This unique and innovative business was established in 1987 and was purchased by the current owners in 2005. Since then they have radically changed the business and the operating concept and in that time have established an excellent reputation for the high standard of produce & excellent service provided.

The business delivers within Berkshire and Oxfordshire, ethically produced, organic fresh foods direct to customers at their homes or workplace. They have an excellent range of over 400 certified organic products available for selection, including: fresh and frozen, pantry items, vegetables, meats, fish, poultry, bread, fruit, and salad items. This gives customers the freedom to choose exactly what they need for a totally organic diet. Every week they carefully grade and pack all of the fresh produce, ensuring customers receive only the best quality organic produce.

All produce is delivered into the business on Wednesdays each week when orders are made up to be delivered on Thursdays and Fridays, in the two company vans. Customers can choose to receive a regular weekly box in varying sizes to suit the customers lifestyle, or individually order boxes and extra items on an ad-hoc basis. The flexibility of the company is just one of its many strengths. Control of produce and excellent quality of produce are another of the strengths of this business, both of which ensure the continued repeat business and loyalty of their customer base and the strong word of mouth recommendations that they continually receive.

Property information

Location:

Located in a rural and quiet setting on a farm the premises offer a yard for parking five vehicles, warehouse/prep/packing area with a walk in chiller, kitchen, w/c and storage area.

Other information

Expansion potential:

The company currently delivers goods to customers within Berkshire and Oxforshire, it is considered there would be no barriers for considerable further growth. This could be through expanding to new areas, deeper penetration into the existing area, , or by entering the franchise market. The business is currently the only significant local operator in this area which enables the new owners to capitalise on the current consumer interest in buying locally.

Competition / Market:

The business has a superb website that has been professionally built. The custom-made website is clear, precise and very easy to navigate. It provides detail of the fresh and frozen foods available together with an easy-to-follow ordering procedure. The business also has very strong branding which is fresh and modern and easily transferable to any type of organic enterprise. The business owns an extremely desirable web domain which was registered right at the start of the boom in the organic foods and would be attractive to any operator in the organic sector. The majority of new customers derive from recommendations, which is further testimony of the excellent reputation the business has earned since its inception. As the business does no other form of marketing or advertising there is an opportunity for a new owner, with the right sales and marketing background, to further increase the turnover and profitability of this company through more aggressive use of this medium.

Support & training:

A full hand-over is available and the time frame can be agreed as part of the sale transaction.

Reasons for selling:

The current owners wish to move back to Australia and are ready to sell the business to a new owner who will take this business on to its next level of growth.

Trading hours:

Business hours are to suit with the on-line ordering service available 24/7.